Time to Celebrate – An unusual summer event!

On 5th June we delivered an unusual summer event for a key pet nutrition client. They were so happy that it’s only right to begin this blog with their feedback:

‘The afternoon event went really well, we can’t wait to get the films back … yesterday evening went absolutely great. The magician and mind-reader were amazing – great choices they really added another dimension. The photo booth went down a storm as we knew it would, pictures were being uploaded to Facebook straight away!! LOL. The band were really great getting everyone on the dance floor straight away with their lovely mix of music… ‘

Naturally when a company hits a milestone they want to celebrate, even more so when they have two milestones in the same year which is why they chose KDM to organise the whole day and create a memorable event for them!

The initial brief was simple; a flexible afternoon teambuild activity & evening entertainment during which long lasting mementos would be created. Pitching against 3 other companies our team put our heads together to create a bespoke solution based around our ‘Animation Innovation’ team event (Wallace and Gromit style film making) followed by a summer BBQ party with film screening. This proved to be a winning combination that ticked all the client’s boxes.

The event took place on site at their office and research centre in Leicester in a lovely Marquee with an open side so staff could enjoy the June weather (which thankfully was perfect!) The Animation Innovation hit four key requirements: Involvement of all guests – everyone had a specific role during the production of the films in addition to participating in outdoor challenges. Celebrating the company history – each animated short film depicted a key milestone in the company’s success. Creating something of a lasting value – each of the animations created were designed to be utilised by the client following the event. Allowing staff to perform their work duties –the flexibility of the event allowed guests to come & go so that they could still carry out their critical pet care responsibilities. There was an amazing buzz in the Marquee all afternoon, all guests got stuck into the event; some guests were still working on their projects after home time!

In the evening, our Marquee was transformed to create a celebratory summer ball atmosphere with vibrant lighting, balloons & complimentary table dressing to reflect the company colours. Staff were joined by their partners to be greeted with a classic summer drink of Pimms & Lemonade and entertained by our brilliant mix ‘n’ entertainers – Magician, Caricaturist & Mind Reader.

After the big screen premier of the animations and the ‘WAFTAs’ had been awarded guests enjoyed a traditional Hog Roast & buffet including a dessert of Mars Cheesecake (a little slice of heaven). Once all the guests were full an informal Wii competition took place; it was a close call on the Dance Stage as they all had ‘moves like Jagger’.

Whilst an amazing local live band were playing guests also enjoyed the unique experience of our Photo Studio, allowing groups of 10-15 people to create their own special memories as a reminder of this amazing celebration with a 6×4 photo to take away with them from a variety of backgrounds including two personalised to the client.

All in all, a perfect day to remember with 20 films to use for their future events…watch this space!


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